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WHAT IS CORPORATE REPUTATION AND HOW TO MANAGE IT?
What is corporate reputation?
Corporate reputation refers to the perception that stakeholders (customers, employees, shareholders, suppliers, etc.) have of a company. It is the public image of the company that has been built through its actions, its products and services, its ethical and social behavior, the way it communicates and its impact on society and the environment.
Corporate reputation is important because it affects the way the company is perceived by its stakeholders, and can influence customers' purchasing decisions, employee retention and attraction, and the relationship with investors and suppliers, among other aspects.
It is essential to build and maintain a good corporate reputation through ethical business practices, the creation of quality products and services, social and environmental commitment, transparency and effective communication with stakeholders. A good corporate reputation can be a valuable asset for the company and help sustain its long-term success and growth.
How we manage corporate reputation
At Olvidalia we are professionals in corporate reputation and that is why we have experienced all kinds of cases and we are sure we can help you no matter what your situation is.